Bidder Mailing Lists

UPDATE:  We've released the Follow Affiliate Feature - this allows bidders to follow your company and get alerted of each new auction posted!  

Creating a mailing list can be a great way to keep your customers engaged with your auction company.  There are a few things you need to be aware of when it comes to creating and sending customer emails: 

1. Bidders must explicitly subscribe to your list in order for you to send them emails.  An explicit sign-up can be written or electronic.  If a bidder wins an item on your auction, you are NOT able to automatically add them to your email list.  We enforce these rules to reduce brand confusion and abuse of bidder contact information.    

2. All promotional emails sent on your behalf must be CAN-SPAM compliant.  To see more information on CAN-SPAM compliance click here.

TIP:  Have a sign up list on check out to allow bidders to sign up for an email list or ask them to follow you on K-BID.com.    

There are plenty of great options for sending emails (MailChimp, Constant Contact) that will help you build a list and maintain CAN-SPAM compliance.  

An easier alternative to maintaining and sending email would be to direct interested parties to follow you on Facebook and post regularly when you have new auctions.  In order to make sure they see your posts, you can have them select the "See First" option underneath your "Followers" options.